Nike's organization structure is divided geographically. Since Nike is a global company, this structure helps it effectively manage its international and domestic markets. The company has global corporate leadership as well as semi-autonomous geographic divisions. This model has benefits as well as drawbacks. The benefits are that this model helps to foster growth and stability as the global leadership can manage and control the entire organization, but the semi autonomous division enjoy the flexibility that comes with smaller scale regional management and consumer tailoring. A drawback, however, is some limits when managing the company's large subsets of the company such as Converse. http://panmore.com/nike-inc-organizational-structure-characteristics-analysis
Michael Porter created the most influential tool for firm to evaluate their environment or external threat.s It is called the port's Five Forces Model. They include the t hreat of rivalry, entry, substitutes, suppliers, and buyers. Nike's greatest threats come from rivalry or competition. Companies such as Adidas, Under Armour and Reebok serve as a few of Nike's primary competitors. These companies have similar product offerings and serve as Nike's greatest threat. The threat of buyers and substitutes both serve as moderate threats to Nike. While buyer's do have the option to purchase other brands, truly comparable substitutes are only moderately available. Hence why the threat of substitutions is also moderate. While substitutions do exist, they're performance level doesn't quite compare. The bargaining power of suppliers and new entrants are both fairly weak because suppliers are abundant and therefore don't have a lot of bargaining power, and Nike pos...
Nike formed a Strategic alliance with Apollo Global management in order to shift its apparel supply chain to a more vertically integrated model in the Americas. This partnerhsip will increase regional manufacturing capabilities, and decrease delivery times to consumers. The company acquired new apparel and textile suppliers to achieve this as well as broaden and diversify its offerings and abilities. https://news.nike.com/strategic-partnerships
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